Tag: smriti mandhana

Candere’s Strategic Pivot: Smriti Mandhana and the New Age of Jewellery

June 29, 2026

Explore how Candere’s strategic partnership with cricketer Smriti Mandhana targets Gen Z and Millennials, while analyzing the brand's decade of ...

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Tag: smriti mandhana

Candere’s Strategic Pivot: Smriti Mandhana and the New Age of Jewellery

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