Located in the lively neighbourhood of Jubilee Hills, Hyderabad, the latest concept store called “Nike by Jubilee Hills” was opened recently by RJ Corp, one of the key franchise partners of the international footwear brand. RJ Corp. has been assosciated with Nike since 2012 and operates over 27 stores across India as one of the master franchisees.
The concept is designed as a neighbourhood store that focuses on bringing the fitness community together through member events, bespoke product range and localised design elements.
Mr. Varun Jaipuria, Director, RJ Corp said, “In our association with Nike for over a decade, we have imbibed their philosophy of making sport a daily habit for our Nike members. Our stores create a destination that brings sports lovers and people from everywhere closer to one another by fulfilling their fitness needs. The store has been entirely reimagined and will now provide you with a more personal, tailored experience with an intuitive customer journey.“
Spread over 4,047 square feet, Nike By Jubilee will offer a wide assortment of footwear and apparel across running, training, lifestyle and Jordan products. To bring more women and girls into sport, Nike By Jubilee will house women’s wear including sports bras, tights and performance essentials.
RJ Corp. also runs Rookie USA, which has a collection of multi-brands such as Nike, Jordan, Levis and Converse. The company also runs TWG in India, which is one of the finest packaged tea concept stores in the world. RJ Corp is among the oldest bottling partners for Pepsico in India. Other than this, the company is one of the master franchisees for KFC, Pizza Hut and Costa Coffee in India and also runs Cream Bell ice cream.
