Shoppers Stop, India’s premier department store chain with over 100 stores in the country, has launched India’s largest beauty store. In a note on Linkedin, a top company official shared this along with yet another achievement.
The company has also broke the Guiness World Record for most cosmetic makeover in 60 minutes.
Biju Kassim, CEO, SS Beauty, Shoppers Stop shared on his Linkedin post, “It’s official! #SSBeauty broke a #GuinnessWorldRecord ‘Most Cosmetic makeovers in one hour (team) and the Launch of India’s Biggest Beauty Store in Kolkata, Quest Mall.”
“I am thrilled to share the monumental news of the grand launch of India’s Biggest Beauty Store, Now in Kolkata, Quest Mall! 9000 square feet of top-notch makeup and luxurious Fragrances and skincare products, promising to elevate beauty standards to unprecedented levels”, he added.
Shoppers Stop is among the oldest fashion retail companies in India. Estd. In 1996 with its first store in Mumbai, the company has a pan-India presence. It has endeared millions of Indians in the fashion and beauty space over the years.
The company was among the first to have an exclusive and dedicated space for cosmetics, personal care and perfumes in its stores, even as one entered the store.
This olfactory method of attracting shoppers helped the company draw passersby in a mall to enter in to an immersive world of fashion, subsequently converting many in to shoppers.
The 9,000 sq ft store was inaugurated and graced by Miss Universe 1994 winner, Bollywood actress and model Sushmita Sen.
The Quest Mall in Kolkata is one of the premium shopping destinations in Eastern India and draws lakhs of shoppers annually from the entire region.
Against all odds, SS Beauty team managed an unbelievable 188 makeovers in just one hour, toppling the previous record held by SEPHORA Germany since 2018.
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