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Home Specialty Retail Auto Retail

Aston Martin launches the new Vantage in India priced at ₹3.99 Crores

by S. Shriram
September 14, 2024
in Auto Retail
Reading Time: 4 mins read
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A new toy for the riches of India is here. The new Vantage 2024 from Aston Martin has been launched in India. priced at INR 3.99 Cr.

The Vantage embodies the perfect blend of performance, luxury, and heritage, with this launch, Aston Martin is making a bold statement, betting big on the Vantage to redefine sports car excellence in the Indian market.

The Vantage follows the successful debut of the acclaimed DB12 Coupe and Volante, further cementing Aston Martin’s position in the ultra-luxury sports car market.

Amedeo Felisa, Chief Executive Officer, Aston Martin said: “As we enter a period of pivotal change in the world of high-performance cars it is essential to remain true to those qualities upon which a legendary marque has been built.

Any car bearing the Vantage name has much to live-up to, which is why this newest model makes an unwavering commitment to high-performance in its purest and most explicit form.

Class-leading power and speed establish its credentials, but it is through expert application of the latest technologies to the Vantage’s perfectly balanced front-engine rear-drive chassis that we have created a sports car with addictive capability.

Together with assertive styling, all-new interior and state-of-the-art infotainment, Vantage is world-class in every respect”.

The new Vantage joins a prestigious lineup that includes ultra-luxury sporting GTs, SUVs, hypercars, and a notable presence in world championship motorsport.

Tracing its roots back to 1950, when “Vantage” first signified an enhanced engine for the DB2, the nameplate became a model designation in 1964 with the DB5.

The early 1970s saw the introduction of a standalone Vantage model, which has since become a cornerstone of Aston Martin’s offerings, known for its immaculate style, performance, and distinctive character.

Marek Reichman, Chief Creative Officer, Aston Martin adds: “Aston Martin is blessed with many evocative model names, but none conjure excitement and dynamism like Vantage.

To capture the new car’s huge uplift in power and performance we have accentuated its physique, increasing its muscularity and sharpening its sculptural form.

We took some inspiration from the One-77 supercar, but we wanted Vantage to express its intent and potency more explicitly.

One look and you know it packs a real punch, but there’s an elegance of form and proportion that hints at the sophistication that underpins its raw power.

This balance of instant visual impact and slow-burn charisma mirrors the driving experience and perfectly captures the essence of Vantage”.

This latest Vantage arrives amidst a strong motorsport presence, highlighted by Aston Martin’s formidable performance in the 2023 Formula One® season, international GT racing, and their upcoming bid for victory in the 2025 Le Mans 24 Hours race with the Valkyrie AMR.

The Aston Martin Vantage combines exhilarating sports car performance with luxurious design and cutting-edge technology.

The interior boasts sleek lines, exquisite hand-stitched Bridge of Weir hides, and state-of-the-art technology, including a 15-speaker Bowers & Wilkins sound system and a next-gen infotainment setup with a 10.25” touchscreen and seamless smartphone integration.

Key features include online connectivity, a comprehensive navigation system with 3D mapping, and wireless Apple CarPlay.

Enhanced safety and driver assistance are provided through intuitive physical controls and advanced systems like Chassis, ESP, and Exhaust switches. Production begins in Q1 2024, with deliveries in Q2 2024.

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