Was there a time when you thought what if there was a new line of make-up kit that was immediately available to match your mood, clothes and the occasion? Well, Zepto is you your rescue with its typical 10-min delivery!
Customers can now order Mila Beauté’s makeup fixers, primers, concealer, face compacts, lipsticks, and liners from Zepto and have them delivered in a very short time.
The brand is expanding its pan-India presence targeting an annual revenue of INR 100 Crores in the next 12 months.
Saahil Nayar Co-founder and MD of Mila Beauté, said, “By leveraging Zepto’s fast and efficient delivery network, we intend to fulfill our customers’ last-minute makeup requirements. This collaboration aligns perfectly with our vision of expanding our reach and meeting the beauty needs of enthusiasts across the nation.
As we roll out this partnership nationwide, we are committed to leveraging consumer insights for strategic product placement, ensuring Mila Beauté products are accessible in urban and rural areas.
Mila Beaute is aiming to drive its online revenues to 40% in the coming months from the current 20% contribution to its sales.
Chandan Mendiratta, Chief Brand Officer,Zepto, said, “We welcome Mila Beauté to our ever-expanding range of beauty essentials. The joy of ordering makeup within 10 minutes is unparalleled and we are glad to make it happen for Mila. I thank our sellers for having enabled this.”
Zepto has been constantly innovating its business offering over the past months. Recently, the company delivered eco-friendly clay idols of Lord Ganesha along with sweets, condiments and puja items, creating a new market opportunity.
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