Taiwanese tech giant ASUS has announced the opening of its newest store in Rajasthan. The seventh brand store of ASUS has come up at Jaipur, the fledgling capital city which scores among the top tourist destinations in India.
Spread over 316 sq ft., the store will stock and sell ASUS flagship products such as Vivobook, Zenbook, Republic of Gamers laptops, Faming laptops, All in one desktops and accessories.
Jignesh Bhavsar, National Sales Manager – PC & Gaming Business, ASUS India, said, “We are excited to announce the expansion of our retail footprint in India.
Jaipur is avital market for us and the inauguration of the new brand store in the city will play a pivotal role towards empowering consumers across different regions of the country with a unique experience of our latest innovation.
With a thought through retail expansion approach, we will continue to create more interaction and new touchpoints for our users.”
In 2023, ASUS reported an annual turnover of USD 15.49 Bn compared to USD 17.85 Bn in 2022.
According to data from International Data Corporation, 14 million units of desktops, notebooks and workstations were shipped in 2023, witnessing a 6% drop year on year.
The drop in usage of traditional PCs is also due to advancements in smartphones and tablets, especially Apple iPads.
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