Chumbak, India’s very own homegrown lifestyle brand known for its vibrant designs across Home & Accessories, has announced the launch of its highly anticipated smartwatch. Available on the Amazon Fashion store, the innovative timepiece merges design and technology seamlessly, offering a must-have accessory for the modern woman.
The Chumbak smartwatch is launched in 4 bands and 2 styles of Aluminum watch cases, designed in Chumbak’s signature flora & fauna motifs and colors. The smartwatch comes with Bluetooth calling, 100+ customizable watch faces, lightweight with a 1.83-inch HD display, and 24 x 7 Health tracking that monitors menstrual cycle, blood oxygen, heart rate, and BP.
The most interesting feature of this smartwatch is that it seamlessly integrates with Android 5.0, IOS 9.0 or above.
Shubhra Chadda, Co-founder & Director, Chumbak, said, “We love to design for our consumer’s evolving lifestyle needs. A smartwatch is synonymous to a woman’s every day, and we wanted to make the accessory more desirable and playful with our fun strap and watch face designs that are vibrant & energetic. We’re thrilled to launch this range on Amazon, making it accessible to millions and we hope the consumer loves it as much as we do.”
Saurabh Srivastava, Director and Head, Amazon Fashion India, expressed,“We are thrilled to launch Chumbak’s new Smartwatch on Amazon.in during our ‘Great Freedom Festival’ from 4th – 8th August, 2023. The new Smartwatch by Chumbak is an innovative timepiece that flawlessly blends design and technology and is a must-have accessory for the modern woman, offering a seamless integration of style and functionality. At Amazon Fashion, we constantly provide our customers with an opportunity to elevate their style and stay connected with cutting-edge technology at great value and convenience.”
Chumbak has always been at the forefront of creating joyful and eye-catching products that resonate with their consumers and the introduction of the Chumbak Smartwatch represents the brand’s promising start to expand in the modern tech-lifestyle range.
The Chumbak Smartwatch seamlessly integrates with smartphones via App which enables real-time notifications for calls, messages, and other push notifications. With its remote camera control feature, capturing perfect selfies or group photos is now easier than ever.
Chumbak is an omnichannel home and lifestyle brand that deals in categories such as home décor, fashion, accessories, and personal care. The firm has since 2012, raised Rs. 240 Cr (USD 30 Mn) over 9 rounds from marquee investors such as Matrix, Gaja Capital, Beenext, and others.
Founded in 2010 by Shubhra Chadda and Vivek Prabhakar, Chumbak is present in over 50 stores across 20 cities with an employee count of 250. The company is said to have clocked over Rs. 65 Cr in annual revenues for Fy 2022-23 with a projected loss of Rs. 35 Cr.
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