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Home Latest News

Wraps and more at Barista this winter

by S. Shriram
December 26, 2023
in Latest News
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Wraps and more at Barista this winter

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Winter is here across India and what better to enjoy hot beverages and wraps at Barista. India’s premier coffee chain has launched an exclusive menu that is sure to endear ardent fans of the cafe chain.

The winter beverage lineup at Barista, from the tantalizing Apple Pie Frappe to the rich and sweet Caramel Almond Praline Latte perfectly capture the essence of the season.

Rajat Agrawal, CEO of Barista Coffee, said, “We are delighted to bring innovations to our newly launched winter menu, a celebration of the holiday season and culinary creativity.”

“We believe in creating experiences that go beyond coffee, and this season, we invite our customers to indulge in the warmth and flavor of our specially curated wrap festival,” he added.

In addition to winter beverages, the House of Barista is also hosting the Signature Wrap Festival, a celebration of diversity and delectable wraps.

The event brings a delicious assortment of wraps that will satisfy every palate, from the bold and spicy Paneer Paprika to the rich and delicious Chicken Rogan Josh.

The freshly released beverages will be available for purchase at all Barista locations in India. Incepted in 2000, the brand operates over 390 espresso bars and cafés in India and Srilanka across 120+ cities.

Starbucks India and Cafe Coffee Day operate over 360 cafes each across India while Coca Cola Company owned Costa Coffee operates over 100 outlets. Third Wave Coffee, which has recently raised a huge round of funding operates 90 cafes across India.

The estimated market size of espresso bars and cafes in India is said to be around 2,000 of which half of them are stand-alone, entrepreneur led concepts and coffee bars cum restaurants.

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