Renowned for its rich flavour and superior quality, Turkish Hazelnut has entered the Indian market with a massive distribution opportunity through Reliance Retail stores.
This partnership will offer these “miracle nuts” across four major Reliance Retail store formats: FreshPik, Signature Fresh, Signature Plus, and Smart Bazaar.
These hazelnuts will be available at Reliance Retail stores across Maharashtra, Punjab, Tamil Nadu, Karnataka, Odisha, Gujarat and NCR.
Avinash Tripathi, Vice President, Business Head- Freshpik & Fresh Signature at Reliance Retail, said, “Freshpik partners with Turkish Hazelnut, world-renowned for its premium quality and distinct flavor.
This collaboration brings customers an exclusive range of exquisite hazelnut products, expertly curated for an unparalleled gourmet experience, blending Turkish Hazelnut’s excellence with Freshpik’s retail expertise.”
Mansi Ahuja, India Representative of Turkish Hazelnut, said, “We are excited to join hands with Reliance Retail to expand the reach of Turkish hazelnuts across a wider audience in India.
These premium, nutrient-rich snacks are not only delicious but also play a significant role in promoting overall well-being.
By incorporating Turkish hazelnuts into daily diets, consumers can enjoy a healthier, more balanced lifestyle, benefiting from their rich nutritional profile.”
Turkish hazelnuts are a powerhouse of nutrients, offering heart health benefits, cholesterol reduction, and an energy boost.
Just 25-30g a day delivers your daily dose of vitamin E, promoting healthier skin, stronger bones, and overall well-being.
Editor’s Note
The hazelnut market in India is expected to grow 2x to INR 3,300 Cr (USD 400 Mn) by 2030. Globally, the market size for hazelnuts is estimated to be USD 17 Bn.
The hazelnut market is expected to grow due to increasing awareness of its health benefits. Hazelnuts are a good source of fiber, fat, protein, and vitamin E, and contain antioxidants that may help with skin conditions and cell damage.
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