Eighty year legacy company Senco Gold & Diamonds reached a landmark of 150 showrooms nationally with the opening of two new showrooms recently. The inauguration of the store in Kolkata was done by Actress Vidya Balan.
The two newshowrooms have come up at the suburban areas of Kankurgachi and Hatibagan. Suvankar Sen, MD & CEO, Senco Gold & Diamonds and Joita Sen, Director and Head of Design & Marketing, Senco Gold & Diamonds were present during the occasion.
The Kankurgachi showroom is spread across 2,100 sq ft while the Hatibagan showroom is spread across 11,500 sq ft and is Senco’s largest showroom nationally.

Suvankar Sen, MD & CEO, Senco Gold & Diamonds said, “We are excited to celebrate this incredible milestone with the launch of our 150th showroom, and we are privileged to have Vidya Balan with us to make this occasion even more special.”
“Vidya Balan, an embodiment of grace and elegance, has been an integralpart of the Senco Gold & Diamonds familyfor several years. Her association with Senco Gold & Diamonds has been characterized by a shared commitment to celebrating the beauty and spirit of women, and she has been instrumental in showcasing our jewellery collections that resonate with the contemporary Indian woman. We shall continue our endeavour to offer exquisite jewellery while ensuring customer satisfaction”, he added.
Joita Sen, Director and Head of Design & Marketing, Senco Gold & Diamonds said, “Celebrating our 150th showroom is not just a milestone for Senco Gold & Diamonds; it’s a testament to our unwavering commitment to adorning the dreams of millions.”
“With the grace and elegance of Vidya Balan, our beloved brand ambassador, this moment shines evenbrighter, reflecting our shared values of beauty, tradition, and the spirit of every Indian woman”, she added.

Vidya Balan said, “My association with Senco Gold & Diamonds goes back a long way.Senco’s journey has been a remarkable one and the milestone of 150 showrooms showcases their commitment to providing exceptional craftsmanship and exquisite designs that has won the hearts of millions of jewellery connoisseurs over the years.”
“It is a pleasureto be present today on this momentous occasion and I wholeheartedly congratulate Suvankar Sen, Joita Sen and the entire team of Senco Gold & Diamonds”, she added.
The new showrooms are designed to provide the customers a luxurious and an immersive shopping experience, with an extensive collection of jewellery pieces in gold, diamonds, and precious gemstones, to cater to diverse customers of the city.
As part of the grand celebration, Senco Gold & Diamonds launched an array of designs and jewellery pieces under Shagun Collection, a range of exquisite pieces for all occasions, fromcontemporary light weight to the royal traditional designs.
The Lotus collection by Everlite is inspired from the motifs of Lotus with enamel and meenakari work signifying auspiciousness and prosperity and blessings of Goddess Laxmi for Dhanteras and Diwali.
The Signature Collection was inspired by the Senco’s logo created with motifs of swan and lotus, representing the serenity and blessings of Lakshmi Puja. The Power Collection is inspired by the power that resides in nature and within us.
The collection represents the innatepower and resilience of every individual that shines through with time and the tide of life experiences. The Meenakari, Nakshi, Filigree and Jadau work on each jewellery piece,brings forth the finesse of Senco Gold and Diamonds’ craftsmanship.