Humans – waiters and waitresses at restaurants, usually suggest food items from the menu (and sometimes specially prepared) for guests. At several gourmet restaurants, executive chefs consult guests and then prepare a special dish for them. However, little do they know, the customer’s moods and thereby suggest them what to dine accordingly.
In a landmark move by Pizza Hut, a machine, using artifical intelligence (AI) will suggest customers what they should consume. The machine would scan the face of the customer and using cues based on thousands of publicly available images on its database, it would suggest menu items for customers to dine.
Aanandita Datta, Chief Marketing Officer, Pizza Hut India said, “At Pizza Hut, we believe that dining is more than just eating – it’s about the entire experience. With our new AI-powered mood detector, we’re taking that experience to the next level by offering personalized pizza recommendations based on our customers’ moods. We’re thrilled to bring this innovative technology to our customersand offer a new and exciting way for them to interact with our brand. This is just one of the many ways that we’re striving to provide the best possible service to our customers and can’t wait to see their reactions!”
Pizza Hut affirms that customers’ privacy is protected because the Artifical Intelligence only stores face patterns as numbers and does not save any images of customers in any other format.
The AI-enabled device gives pizza recommendations in both vegetarian and non-vegetarian variants from Pizza Hut’s new range of 10 exciting and unique flavours like Mazedar Makhni Paneer, Dhabe Da Keema, Cheezy Mushroom Magic, Mexican Fiesta, Awesome American Cheesy, and Nawabi Murg Makhni, among others.
The mood detector will be installed at select Pizza Hut restaurants in Delhi, Mumbai, Lucknow, Hyderabad, Bangalore and Chennai for a limited period. world. Founded in 1958, Pizza Hut has become the most-recognized pizza restaurant in the world, operating more than 18000 restaurants in more than 100 countries. In June 1996, Pizza Hut made its foray into India with a restaurant in Bangalore and was the first international restaurant chain to pioneer this category.
Pizza Hut in India operates through two master franchisees – Devyani International and Sapphire Foods. Together, the brand operates 900+ Outlets at malls, highstreets and airports. Sapphire Foods reported Rs. 2,265 Cr in annual revenues for FY 22-23 while Devyani Foods is estimated to have Rs. 2,100 Cr for the same period.