Did you know that Lifebuoy, one of the oldest and most popular soaps in India for nearly 4 decades launched 15 new product variations within 30 days in the hand hygiene portfolio during FY 20-21? The speed of execution was possible due to unprecedented times, especially in the skin and hygiene products.
The total revenue for Hindustan Unilever, one of the largest FMCG companies in India was Rs. 45,996 Crores during FY 20-21, a 6% value growth with a 3% volume growth across it’s portfolio of fast moving consumer goods (FMCG) which includes food and non-food products. The company’s B2B app “Shikhar” is currently being used by over 5 lakh retailers and distributors for order and inventory management, said Mr. Sanjiv Mehta, Chairman and MD, HUL India.
While there are encouraging developments, the trajectory of the pandemic still remains unpredictable to a large extent as the country is witnessing the second wave of “Covid-19”, he said. The company completed it’s merger of GSK Healthcare thus effectively inducting iconic brands like Horlicks and Boost under it’s arm and also acquired feminine intimate hygiene brand VWash.
It is estimated that HUL’s products are available across 7million plus outlets across the country, the product ranging from soaps, detergents, food products, household items and is an integral fabric of the FMCG ecosystem in India, which is also among the fastest growing one in the world.